Insights now opens as a proper view inside Claude and ChatGPT. Until now, asking the Medialister connector for your striking-distance keywords gave you a block of text in the chat. Pavel rebuilt it as an MCP app, so the same recommendations show up as an interactive view you can read and sort right in the conversation, without switching over to the dashboard.

Sergey made the orders board load faster too. On large campaigns it used to stay blank for several seconds and then drop every column in at once, which made it hard to tell whether the page was loading or broken.

The marketplace picked up a new thing as well: an audience filter.

Improvements

• MCP Insights opens as an interactive app view inside Claude and ChatGPT instead of plain text.

• Campaign The orders board loads noticeably faster on large campaigns.

• Campaign The orders board shows a skeleton while orders load, instead of a blank page.

• Marketplace There is a new audience filter in the marketplace sidebar built by Yerkebulan.

• Marketplace The LLM-Friendly badge now covers media with 250k+ monthly visitors, down from 1M+, so there are many more placements to choose from when you are working on visibility in AI tools.

• Marketplace The language filter now shows the most relevant languages first.

• Marketplace Rodion reshaped the price summary on an offer page so it fits your screen properly, the booking button and fee stay pinned while the rest of the summary scrolls.

• Marketplace You can pick only one writing service per order now—either Medialister's or the publisher's, not both.

• Order New logs in orders for when a text was attached to it.

Fixes

• Orders Orders with nofollow links could not be sent to review, because pasted links without a link type were counted as dofollow.

• Emails Order message emails no longer arrive with a broken "Open Order" link.

• Authentication Users removed from an organization are asked to name their new organization again.

A shortlist is only useful if you can hand it to someone. Bookmark folders used to stop at the edge of your organization—the share link worked for your own team and nobody else, which made sending a set of publications to a client, a colleague at another company, or anyone outside your account more trouble than it was worth. Those links are now public, so a folder you put together is a folder you can send to anyone.

Saved views got the other half of that problem. They used to arrive untitled, which meant a sidebar full of views you had to open one by one to remember what was in them. Each one is now named after the filters and sorting it actually contains, generated for you when you save it. Pavel took both of these on.

Things should also feel quicker in a few places. Sergey put caching behind many data requests. Daniil worked through the rest of the slow queries. In some places that cut whole seconds; in others it simply takes the hesitation out of screens that used to pause before loading.

Improvements

• Marketplace Bookmark folders can be shared publicly—folder links now work outside the organization that created them.

• Marketplace Saved views are named automatically after the filters you applied.

• Authentication The separate "Create Your Organization" page is gone. Your organization is created for you and you land straight on the dashboard.

• Members management Managers in the publisher dashboard can now list and delist offers, add media, and archive or unarchive it. Previously, it was available only for admins

• Content management Texts have proper empty states now, and statuses with nothing in them stay closed by default. Rodion also improved the drag-n-drop experience here.

• Media management Adding media shows you the actual error instead of "Something went wrong", and the media URL now sits next to the name in the list.

• Extras management The writing services provided by Medialister are no longer shown for mention formats, or for offers where the publisher already writes the text by the offer conditions.

• MCP Marketplace search through the MCP server now takes a semantic parameter, with a new read-only insights tool for your striking distance recommendations and a subcategory filter.

• Client dashboards The campaign report tab now opens the attention report with real data.

• Publisher dashboard The country on the Stripe connection page can be changed more easily now.

• Settings The phone country selector shows country names, not just dial codes.

• Design fix The MCP login page was restyled to match the rest of the product.

Fixes

• Campaign Switching projects no longer bounces you back to the previous one as soon as you navigate somewhere else.

• Metrics The Attention Index column no longer shows a number for media with no estimated views.

• Marketplace Marketplace filters now cover the byline and the other placement conditions that were missing.

• Offers management Moving media from Approved back to Review now delists its offers, instead of leaving them listed with the Delist button greyed out.

• Media management The "Add New Media" button no longer sits disabled until you refresh the page.

• Members management Billing info, transactions and invoices are admin-only again—managers could reach the organization billing profile and invoices across every project.

• Orders A card can no longer show "Canceled" and "Cancellation Requested" at the same time.

• Publisher dashboard Media favicons render in the main menu dropdown again.

Signing up with a work email when your team is already on Medialister used to hand you a brand-new empty organization sitting right next to theirs. Rodion and Yerkebulan spent this cycle on this update: we check the domain first now, and if your colleagues already have an organization, we show it to you and let you ask to join instead of starting a duplicate.

Pavel took the other half of it. The admin gets an email with the request and a direct link that opens the invite window with the requester's email already filled in, so they pick the role and the dashboard and approve, or decline from the same place. While you wait there is a clear pending screen, and creating your own organization is always one click away if you would rather not wait around.

Publishers also get something they have been asking for a while. Sergey rebuilt the payout data so it could be shown at all and Rodion put it into the dashboard, which means every payout, its current status, and the orders behind it are now in one place—instead of the gap between "published" and "paid" that everyone had to fill in themselves.

The rest of the batch is a long tail of smaller things. Insights now tells you how many referring domains a keyword actually needs, marketplace filters behave, invoices and receipts read properly, and there is a pile of interface fixes across both dashboards.

Improvements

• Authentication New users whose email domain matches an existing organization can now request to join it during signup, instead of creating a duplicate one.

• Members management Admins receive an email for each join request, with a link that opens the invite window with the role and dashboard ready to be set.

• Members management Yerkebulan made it so that the invitation window now opens directly from the campaign empty state, without the extra step in between.

• Publisher dashboard Payouts are now tracked in the publisher dashboard, with full history, status, and the orders behind each one.

• Publisher dashboard Payouts now check Stripe verification upfront and tell you what is missing, instead of failing later.

• Metrics Insights recommendations now show how many referring domains a keyword needs before it can realistically rank.

• Content management Pasting content is now easier because the title and body inputs work together: you can now paste the entire content directly into the title input, and the system will place the first paragraph in the title and everything else in the body.

• Metrics Sergey untangled domain ownership, so the same domain can be used across several projects and one person adding it no longer blocks insights for everyone else.

• Marketplace Explanatory tooltips were added to the filters that were hardest to read.

• Marketplace Offer tabs now mention the media name, so you always know which publication you are looking at.

• Marketplace The whole bookmark row is clickable now, not just the title.

• Marketplace The country filter no longer hides one left option behind "Show More".

• Marketplace The new “Availability” filter now sits at the end of the filter list to show/hide by-request offers in the marketplace.

• Marketplace The marketplace now remembers selected columns and their order when going from page to page.

• Dashboards Buttons carry role-specific tooltips explaining why an action is unavailable to you.

• Orders Images are highlighted when you select them in the text and order editors.

• Emails Daniil put a "Paid" stamp on client monthly invoices.

• Public API Pavel added filtering and sorting to the Medialister API, so the catalog can be queried properly.

Fixes

• Insights The keyword chart and the recommendations in insights no longer show different data.

• Marketplace The categories filter finds offers again—the data behind it was not updating.

• Marketplace Filtering by sensitive topics works.

• Checkout Fixed a race condition that could leave a cancelled Stripe payment in the wrong state.

• Orders An extra sent in the order chat appears immediately instead of only after a refresh.

• Orders Adding content no longer resets the settings for the publishing date.

• Orders Images with long file names can be uploaded to texts and orders again.

• Emails The email-change flow sent both messages to the old address, and the warning email was a duplicate confirmation. Both fixed.

• Emails Long IDs no longer break the layout of receipt documents.

• Offers management The "Next" button on the Format step of Add Offers no longer stays disabled when the page scaled up.

• Dashboards Fixed an "Access Denied" error some users were hitting.

• Support The help widget failed to load for some users.

• Design fix The offer page stepper, the oversized media adding window, the drifting Google Search Console button, and the page shifting after you select the last tag were all cleaned up.

Insights no longer wait on Google Search Console. Add your project domain and we pull the keyword data from DataForSEO right away, so your striking distance report and the media matched to it are there almost immediately. Connecting Search Console still gives you exact numbers—it is simply no longer the price of admission.

Sergey rebuilt the data side of this flow and Yerkebulan brought it into the product. You will now find prompts to get insights straight from the marketplace table and from any offer page, and each offer shows which of your keywords and pages it can realistically help, with a shortcut into the matching striking distance insight.

Improvements and Changes

• Marketplace Offer pages now show the keywords and pages a placement can help with, taken from your striking distance report, with a shortcut into the related insight.

• Marketplace New prompts in the marketplace table and on offer pages let you start insights by adding your project domain, without connecting Search Console first.

• Marketplace The "News Agency" and "Portal" media types are gone. Offers that were in them now sit under “News Media.”

• Marketplace Some optimizations with cach to make everything faster on the marketplace.

• Cart Similar cache optimizations in the cart to make it feel faster.

• Client dashboards The signup step and the project prompt now include an illustration of an insight.

• Members management MCP permissions are split into read-only and write groups. You can allow read-only tools broadly and still require approval for anything that writes or deletes. Pavel took this one on.

• Media management Offers from publishers who picked "General Media" during onboarding now land in the General News category, so they show up when you filter by category.

Fixes

• Orders Publishers no longer see order details and client messages for new clients while forced moderation is still in place.

• Offers management Offers from an organization that has not passed verification now show "Not Listed" with a tooltip explaining why, instead of sitting in "Under Review".

• Dashboards Renaming your organization updates the sidebar and the context switcher straight away.

• Order The total earned amount shown after an order is published is correct again.

• Publisher dashboard Payouts in HUF and some other currencies no longer fail when the amount is not divisible by 100.

Your search console keywords now follow you into the marketplace. A new For Your Keywords filter narrows the whole catalog down to the media we matched to the keywords your site is almost ranking for, so the shortlist you saw in insights is one click away from the offers you actually book.

Improvements and Changes

• Marketplace The new For Your Keywords filter shows only the media matched to your Google Search Console keywords.

• Publisher dashboard The payout page now shows an "Action Required" notice and holds back payout requests while your Stripe account still needs information preventing from making a payout.

• Checkout Checking out from an AI assistant through our MCP server has now been removed as an action prone to failure when using LLMs, which are probabilistic by nature.

• Design system Links in dark tooltips are more readable now, with proper contrast against the background.

• Media management We now hide batch media adding to prevent flooding our database and the marketplace until we decide how to improve this flow. In case you need it, contact us directly.

Fixes

• Marketplace Recommended offers opened from insights no longer land on a "Data is not available right now" screen.

• Marketplace Goal-based filters now apply correctly when you change your campaign goal somewhere other than the marketplace page.

• Checkout Fixed the server error and the missing "add payment method" button when an order came to more than your current balance.

• Campaign Switching campaigns no longer leaves the previous campaign's order open—which also cleared up the slow loading some campaigns had when switching.

• Orders When switching between campaigns, open orders are now closed so not to confuse.

• Members management The members section for publishers shows the right data when you switch between your own organization and one you were invited to.

• Offers management Saving sensitive topics through the exit button now actually saves—the confirmation dialog no longer discards the change.

• Offers management Switching an offer between a limited and unlimited character or word count now prompts you to save when you exit.

Insights just got a lot more useful. When you review a project's Insights, you can now pick a keyword straight from the chart or the chips and instantly see the media that fit it best—no more guessing which placements match a keyword. The recommendation list surfaces every relevant match, and results are ranked by price so it's easier to choose where to spend. We also added clear states for when there's nothing to show yet, so the section never leaves you staring at a blank screen.

Yerkebulan rebuilt the recommended-media view along with its empty and error states, while Pavel reworked the keyword-to-article matching so the output brings up all the right options and ranks them sensibly.

Improvements

• Marketplace Media categories were rewritten with better namings.

• Marketplace Rodion tidied up the offer example block: long links are trimmed to two lines with the full URL on hover.

• Marketplace The offer page now has a maximum content width and centers neatly, so pages with little data no longer sprawl across wide screens.

• Marketplace The website-link button in the marketplace table is clearer about what it does, with the media domain shown on hover.

• Marketplace When you're viewing a bookmark folder, the marketplace now clearly shows which folder is applied, with a quick way to step back out to the full catalog.

• Campaign Projects now log a "Google Search Console connected" activity, so you can see when GSC was connected, by whom, and for which domain.

• Members management Member emails are now shown for both publisher and client dashboard members, making it easy to see which address someone uses to log in.

• Publisher dashboard We now collect a phone number for publishers during setup.

• Checkout If topping up from an order for changed conditions or booking extras, you're taken straight back to the order you were working on after the checkout flow.

• Authentication Invited users no longer see the organization-renaming popup—it now appears only once, and only for the organization owner.

Fixes

• Orders Fixed a confusing "order cannot be canceled" error that could appear when cancelling an order right after sending it to review.

• Checkout When an order that included an extra is canceled, the extra now correctly shows as canceled on the transaction page instead of "Success".

• Cart The "added to cart" confirmation now reads correctly when you add an offer together with an extra.

• Marketplace Removed duplicate entries from the local coverage filter.

• Marketplace Publisher media search now returns results when you paste a full URL, with or without "https" or "www".

• Campaign Fixed an error that stopped invited Viewer-role members from opening the Texts tab in a campaign they were invited to.

• Authentication Fixed an "Access Denied" error some invited clients hit after being added to a manually created project.

• Authentication The organization setup popup can no longer be dismissed by accidentally clicking outside it.

• Publisher dashboard The withdraw button now explains why it's unavailable—publishers get clear feedback about the missing billing details instead of a silently disabled button.

• Emails Cleaned up the notification email from raw data that goes out when a publisher sends an extra in the order chat.

While we work on a few major features for both clients and publishers, we’re also adding some small product improvements and, as usual, a bunch of fixes.

Meanwhile, you can also check out our previous notable releases, including the client MCP server and the Google Search Console integration within insights. You can also learn more about our Medialister Attention Index, which aimed to provide another way to measure the impact of PR campaigns.

Improvements

• Marketplace You can now apply and search filters directly from the search popup, without leaving the search box.

• Marketplace Clicking "See All Offers" on a package now opens the full catalogue instead of just that folder.

• Campaign Connecting Google Search Console is now recorded as a project activity, so you can see who connected it and for which domain.

Fixes

• Marketplace Search now filters correctly when your query includes "https://"—previously it could return every outlet instead of the matching ones.

• Marketplace Fixed a delay where outlets were slow to load right after applying a filter.

• Marketplace Now, all the categories, languages, and locations are shown on the offer page instead of just one.

• Marketplace Corrected the label shown for the "sponsored" link-type filter.

• Checkout Repeat top-ups using a saved Stripe Link payment method now go through instead of failing.

• Checkout Your balance now updates correctly right after an order is canceled.

• Editor Fixed a bug when the formatting menu was shown on another side of the screen.

• Authentication Fixed a notification issue in the password-update flow.

Meet insights—a new tab in your dashboard that surfaces proactive recommendations for what to work on next, so you're not digging through data to spot your opportunities. New insights arrive as cards in a single feed, each tagged with the project it belongs to, and a badge on the sidebar icon tells you how many are waiting.

The first insight type is striking distance: a weekly shortlist of the pages and keywords that aren't at the top of Google yet but are close enough that a little attention could push them up. It zeroes in on the realistic "almost there" zone—roughly positions 3 to 20—and shows up as a bubble chart, where each bubble is a keyword placed by its Google ranking and sized by its impressions, with your pages listed alongside by average position.

Delivered by Pavel and Yerkebulan.

Improvements

• Authentication You can now change your account email yourself, without having to go through an admin.

• Campaigns The campaign empty state is now package-based, with offers suggested in packages for different goals.

• Offers management Rodion added an option for publishers to choose whether a format's text limit is counted in characters or in words when creating a new format.

• Marketplace Sensitive topics that are available only for an additional fee with extras are now marked in red on the offer page and in the order drawer. These offers are also included under the related filters.

• Orders The hints and warnings on the content limits are now more descriptive and rpecise, showing exactly why an order can’t be sent for review.

• Orders We now show the updated (not) accepted sensitive topics when they change within new placement conditions that must be accepted. Previously, we only indicated that something had changed, without showing what exactly changed. Allowed sensitive topics are also displayed in the order drawer by default too.

• GSC When connecting Google Search Console, we now verify that the account has a properly connected domain that matches the one entered for a project on Medialister. If it doesn’t, we show an error and a reconnection flow.

Fixes

• Marketplace Preset-filter links now keep working correctly when UTM parameters are attached.

• Marketplace Price sorting now behaves reliably when done together with a search query.

• Extras management Fixed an error that stopped you from buying several extras in a row on the same order.

• Dashboards Fixed a case where users belonging to multiple organizations couldn't open the client dashboard.